An important part of any organization’s priorities, as well as an important category of B Corp Certification, is the consideration of added value for customers. In this assignment, you will apply what you have learned about customer expectations and consider how it can be applied to your course project, which is due in Module Seven.
You work in the operations department at NationaliTeas, a large international corporation that manufactures and sells tea worldwide. Based on customer feedback and a push to work toward B Corp Certification, the board of directors is looking for new initiative ideas that would increase value to customers. Examples include offering product guarantees, seeking product quality certifications, monitoring customer satisfaction, and so on. You have been asked to outline two customer-focused initiatives that can be evaluated by impacted teams for feasibility.
Specifically, you must address the following:
Submit this assignment as a 500- to 750-word Word document. Sources should be cited according to APA style.
Here is another template for your convenience. Consider the word limit of 500-750 words. With 4 critical elements you have about 150 words per element.
If you have additional questions, please let me know.
Intro:
Outline your ideas
Added customer value:
Address how it will provide additional value to the customer and support with objective metrics or evidence.
Added business Value
Address how it will provide additional value to the business and support with objective metrics or evidence.
Draw the connection between adding customer value and business value.
Potential Resources:
List 2-3 resources you or the project team would need to implement the idea.
Time, people, money, materials are examples
Monitoring and Evaluation:
How will you monitor / track your idea? (Just because you implement something doesn’t mean it will go on forever. We have to prove viability. Think of it like a business experiment)
List 2-3 metrics/data points to help you test your hypothesis.
*Think of this like a project charter or a professional business document you would submit to your COO, CEO, or board of directors.
*** Be sure to include an APA formatted reference page.
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