Recommendation Report
Your assignment is to write a (semi)formal research report that makes persuasive recommendations to a company or other organization/institution.
Definition: A recommendation report identifies a problem, evaluates potential solutions, then recommends the best solution to solve the problem.
Here, you will be practicing your research skills to present correct, appropriately analyzed information on the topic of your choice. Think about what might influence and help decision-makers most as you construct your report.
Length: 5-7 pages, not including graphics, as applicable
Sources: 4 minimum
Due Dates:
Tuesday, September 28: Bring ideas for your Topic to class. There will be time for you to work on your Quick Summary.
Thursday, September 30: Bring your Quick Summary of your Topic to class. We will discuss, and you have time to change and refine.
Tuesday, October 5: Annotated Source List
Tuesday, October 5: In-class work on Outline
Thursday, October 7: In-class work on Draft 1, various sections
Sunday, October 10: Recommendation Report Draft 1 under the appropriate Discussion Board for Peer Review
Tuesday, October 12: Peer Review
By Thursday, October 14: Rec Report Final Version under this Assignment portal
WHAT TO DO
1) Choose a topic of interest to you and identify an entity that might commission such a report. Consider the problem-solving model (Chapter 13).
2) Fill out Quick Summary (below).
Rec Report Quick Summary
Fill out the following proposal about your informational Recommendation Report:
I am going to research ____________________________
because ___________________________________________.
The entity who will commission this paper (*theoretically*):
____________________________________________________.
Why will they want this information?
__________________________________________.
3) Research, research, research! Use Google and mainstream sources as well as JSTOR and Academic Search Complete (plus other databases) for scholarly sources.
4) Analyze this research to see what you might propose as a solution to a problem.
5) Go back and include more research as needed to support your proposal.
6) Find documents that support other options too (or counterproposals/alternatives to your ideas). Address those suggestions and explain why your carefully researched model is the better path.
7) Write a final paper synthesizing your findings. Your audience will be professionals (or organizational colleagues) who will use this information as a basis for policy decisions, or marketing strategies. Organize your paper with front matter, back matter, and any other sections that increase readability.
Examples:
– An ethical marketing strategy for a chosen brand or organization during coronavirus
– How to improve online courses for a specific university/school
– How to quickly, effectively train staff to transition online for specific organization
– Topic of your choice
Step-by-step:
Format:
Set up the recommendation report as a short memo report addressed to the person whom you hope will act on your proposal.
Sections:
EXECUTIVE SUMMARY
Briefly introduce and summarize your purpose in writing the report, as well as a clear statement of what the report contains.
PROBLEM OVERVIEW
Articulate the problem and why there is a need for a solution. Consider the specific needs or the business or organization you are writing for. What is the background of the problem? Who are the major stakeholders and decision makers? What has been tried so far? Why didn’t it work?
POTENTIAL SOLUTIONS
Describe 2-3 possible ideas to solve the problem. For each option, include a comprehensive overview of this solution; information about how exactly this solves the problem cited at the beginning of the report; specific details about how this solution will work; justifications as to why it will work. Include graphics, charts, visuals as appropriate.
COMPARISON AND ANALYSIS
Compare the solutions point-by-point based on your evaluation criteria. Evaluation criteria could include: cost, time to implement, buy-in from stakeholders, environmental impact, as well as specific criteria directly related to the problem. Evaluate each potential solution on how well it meets these criteria.
FINAL RECOMMENDATION & CONCLUSION
Recommend the solution you think is best overall. Include the reasons why you are recommending this solution and defend your recommendation. You can also offer suggestions as to next steps to implement this solution.
WORKS CITED
Include a Works Cited page according to the system of citation you have chosen.
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