EHS Trump versus Biden Major Candidate Messages Analysis Discussion

Question Description

I’m working on a rocket science discussion question and need support to help me study.

For this activity, you are going to look for examples of messages in the Biden and Trump presidential campaigns that reflect concepts in social psychology. These messages can be in the form of campaign ads, speeches, tweets or other social media.

My advice is to take a look at both candidates a bit. Read and listen to their messages. Start to get an idea of what they are both about. Then, go back to your textbook and online content and look for terms, studies, and/or theories that are reflected in the messages. Remember, politics is about persuading people, influencing people, and appealing to people’s self-concept and self-worth. This is done in a variety of ways including trying to create conformity, appealing to prejudices and fear, creating an environment of obedience, and understanding how voters think and protect their self-concepts through cognitive dissonance etc.

Write an analysis of both campaigns. Your analysis will include:

  1. 1) An introduction
  2. 2) A relatively brief description of each candidate the some of the major messages/platforms presented by both. Include what you read and watched to help you develop this understanding.
  3. 3) Apply at least two different social psychological terms to the messages/vibe of each candidate. Define the terms and provide a few examples for each term to justify your answer. (Note: You can use two sides of the same term but this will only count as one term.) Include images or quotes if you can in the body of your paper to demonstrate the messages.
  4. 4) Share what you thought of this exercise. What is easy or difficult? Did it help you dig into the candidates a bit more deeply than you normally would have? Did it help to take a more “academic” approach to thinking about politics than the common emotional approach?
  5. 5) Concluding paragraph
  6. 6) Citations for the terms and messages
  7. 7) Reference section at end
  8. 8) Word count will not be specified this time. You should know what is expected by now. Be thoughtful. Be clear. Don’t plagiarize.
  9. The font should be Times New Roman 12-point unbolded
  10. • Double-space your lines and use 1-inch margins
  11. • Follow APA style for formatting your citations and your reference page. Here are some sources:

    12. In-text citations: https://owl.purdue.edu/owl/research_and_citation/apa6_style/apa_formatting_and_style_guide/in_text_citations_the_basics.html#:~:text=When%20using%20APA%20format%2C%20follow,the%20end%20of%20the%20paper.

    Reference section: https://owl.purdue.edu/owl/research_and_citation/a…

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