Entreprenourship Log Assignments

The total weekly log is 11. Please finish these first 6 week's logs before June 1.
After that, i will give you the remaining five weeks's requirements.

700-750words per log

Part A: Log 1 shown

Located at TOC->Reflective Log Assignments-> Reflective Log 1

– “Were you surprised by any of the findings in your strengths profile, and if so, why?

– What are some of the ways in which you have already been using your strengths in your day-to-day life?

– What are some new ways in which you can exercise/emphasize your strengths on a regular basis? (Come up with at least 10 ideas).

– In what ways can you apply your strengths in an entrepreneurial manner?

-In what ways can you apply your strengths in a business context?”

Instructor comment: Therefore, you INCLUDE these questions in a document, and answer them. From there you move to the next part, ie Journal of your single submission.

Part B: Journal

Instructor comment: Included under TOC-> Syllabus->Reflective Logs is the following information, which you use to guide your journaling part (B) to be included in the one(1) Dropbox submission.

“You should treat the (second part of the) reflective log as an entrepreneurship journal in which you include general observations, reflections, or topic discussions that you make throughout each week that pertain to entrepreneurship. For example:

-Is there a good or service that you desire but cannot readily obtain?

– Have you observed a need for which you wish there were a product invented?

– Are there goods or services that are of poor quality or delivered poorly?

– What are the general problems that need to be solved in the neighborhood, in the city, in the province, etc?

– Do you hear your friends or relatives talk about ideas or opportunities for a product, service, business, or a need that needs to be filled?

– Did you see anything in the news that gives you ideas for a product, service, or need that could be met?

– Did you notice or observe a business or entrepreneur who you think does a great job? What are they doing right?

– Have you noticed a business or entrepreneur who seems to be making some sort of mistake? Or needs improvement in some area? What should they do differently?

– Did you read anything in any various business publications that you would like to reflect on, comment on, agree with, disagree with, etc.?

– Watch a Ted Talk (www.TED.com) on a topic you find interesting and discuss it.

– Find an article on an entrepreneurship topic, and write a reflection or reaction to it. (e.g. www.entrepreneur.com, www.inc.com)

– You can journal about anything that pertains to entrepreneurship, business, market needs, opportunity, etc. “

Instructor comment: Here is an example of a Dropbox Log/Journal submission.

File: Ken Bruce/Doc 1/Pdf1/Log 1 submission

1. Log 1 Assigned questions (as I found at TOC->Reflective Log Assignments->Reflective Log1)

• Were you surprised by any of the findings in your strengths profile, and if so, why? Answer:…Clear response to this question…
• What are some of the ways in which you have already been using your strengths in your day-to-day life? A:…etc..
• What are some new ways in which you can exercise/emphasize your strengths on a regular basis? (Come up with at least 10 ideas).A:…
• In what ways can you apply your strengths in an entrepreneurial manner? A:…
• In what ways can you apply your strengths in a business context?”

A:…

B. Journal

Journaling. As taken from the previous bullet list of ideas or suggestions (TOC-> Syllabus->Reflective Logs), in this example from KB I pick off this bullet for a Journal point: ”Did you read anything in any various business publications that you would like to reflect on, comment on, agree with, disagree with, etc.? “

Instructor comment: Here is an example of my Journal for Week 1, which I would add to the end of the Log 1 Assigned question I answered in this example:

Journal/Log 1

“I read an article in the Economist (Ref: http://www.economist.com/news/special-report/21716460-forget-long-tail-battle-consumers-attention) called a “long-tail” and I would like to discuss and reflect on the opportunity, and share one key eye-opener about the plethora of web-based business models and deliveries, for example apps, music, and video – and the challenging reality of getting online success. There is a general concept (you can research link above) called the “longtail” effect. As an example, you can think of the thousands 000’s of indie music performers out there that have a great song, a great voice, a great melody – but cannot be heard over the roar of mass marketing pop music – they live along the long tail with low volume sales. But, bigger players buy space promoting a few (relative to the 000’s out there) pop artists popularly – fans listen, share, and also want to share in the popularity – they live on the short part of the curve with high volume sales. Well you get the story.

Twenty years ago as the internet started to be global, the world saw the dot/com rise (and believed online business models were easy) then the dot/com bomb drop (because execution turned out to be VERY VERY hard); and we have a BIG survivor called “Amazon”. Then, ten years ago as Netflix launched streaming service (because the bandwidth problem of video quality was starting to be solved – remember the “lagging” on XBOX/PS2 guys); and today – well you’re the experts there. So while there COULD have been many Amazons or Netflix(s), there are only two. The point of the “long tail”: because there is a SEA of choice, it is difficult to differentiate your business proposition and get the attention of a single, lone consumer out there. So the result is a few very large big brands enjoying the fruit of a narrow part of the tail, and a lot of others – occupying the VERY long part – who are trying to get attention and nibbling only along the long, long, long tail.

My challenge over the entire course is to think about how I can get the low volume/great value propositions (that live and nibble along the long part of the tail of a product or service), and move them to feast at the other end through some great business idea. Caveat: We all realize you can reach that indie song out there throughBandcamp, but how does that artist get the financial success that would come from reaching all the people out there that would like the song (and PAY$) too? There is a billion-dollar company in there, and I hope to find it in this Course…”