BUS 4476 Troy University Strategic Management Worksheet

SWOT ANALYSIS TABLE:
STRENGTHS
WEAKNESSES
1.Reliable cash flow
1.Challenges in realizing consumer satis
2.Continuous product innovation
2.A weak marketing strategy.
3.A strong distribution network
3.A profitability ratio that is way lower t
4.Extraordinary customer satisfaction
4.Lack of some complimentary clothing.
5.Unique digital marketing for every sports
5.Unclear
outfit defined sells positioning
6.Diversified channel, geographic, and category
6.Inadequate
sales prosperity
mix
outside the centr
7.Outstanding financial performance in recent years
OPPORTUNITIES
SO STRATEGIES
1.Accessibility to new clients via online channels.
● Since we have a strong
WO STRATEGIES
● Our marketing strategy is
distribution channel this
weak , this a opportunity for
means we can use the money
us at Columbia to as a
we saved from that and place
Collective to improve in this
elsewhere such as our weak
area so we can reach newer,
2.Availability of willing lenders.
3.Decreased transportation prices and shipping costsspots.
which in return may bring in
newer customers and newer
● 2 Our company has a very
4.The need for new product varieties
unique digital market for
markets such as youth and
teenagers
every sports outfit. I believe
we can dive deeper into this
5.New technology offered a differentiation price strategy
6.Upsurge in demand for athleisure products
7.Sport market is expanding
● We should improve our
market by using our
profitability ratio because
uniqueness to capture
Improving your business’
untapped markets such as
profitability can help you to
youth. Making our appeal
reduce costs, increase
more to the younger
turnover and productivity,
generation is an opportunity
and help you to plan for
we should take advantage of.
change and growth.
THREAT’S
1.Intensifying rivalry.
ST STRATEGIES
● With our continuous product
WT STRATEGIES
● We will establish a defensive
innovation we can protect
plan organizing our products
ourselves from competing
and being vocal about our
companies such as Patagonia
new innovations to protect us
from stealing our customers
because of our weak sales
by offering the best products.
position.
2.New stringent environmental regulations.
3.The demand for higher salaries.
● Our strong distribution
network will protect us from
4.The unstable political climate on the global stage.
natural external risks! Our
strong distribution channel
should protect us from many
things such as faulty roads ,
long drives, and heavy traffic.
The faster our product is on
the shelves the quicker we get
a return on it .
● We will establish a defensive
plan of offering our best
products on sale because we
don’t offer complementary
products
SWOT ANALYSIS TABLE:
STRENGTHS
WEAKNESSES
1.Reliable cash flow
1.Challenges in realizing consumer satis
2.Continuous product innovation
2.A weak marketing strategy.
3.A strong distribution network
3.A profitability ratio that is way lower t
4.Extraordinary customer satisfaction
4.Lack of some complimentary clothing.
5.Unique digital marketing for every sports
5.Unclear
outfit defined sells positioning
6.Diversified channel, geographic, and category
6.Inadequate
sales prosperity
mix
outside the centr
7.Outstanding financial performance in recent years
OPPORTUNITIES
SO STRATEGIES
1.Accessibility to new clients via online channels.
● Since we have a strong
WO STRATEGIES
● Our marketing strategy is
distribution channel this
weak , this a opportunity for
means we can use the money
us at Columbia to as a
we saved from that and place
Collective to improve in this
elsewhere such as our weak
area so we can reach newer,
2.Availability of willing lenders.
3.Decreased transportation prices and shipping costsspots.
which in return may bring in
newer customers and newer
● 2 Our company has a very
4.The need for new product varieties
unique digital market for
markets such as youth and
teenagers
every sports outfit. I believe
we can dive deeper into this
5.New technology offered a differentiation price strategy
6.Upsurge in demand for athleisure products
7.Sport market is expanding
● We should improve our
market by using our
profitability ratio because
uniqueness to capture
Improving your business’
untapped markets such as
profitability can help you to
youth. Making our appeal
reduce costs, increase
more to the younger
turnover and productivity,
generation is an opportunity
and help you to plan for
we should take advantage of.
change and growth.
THREAT’S
1.Intensifying rivalry.
ST STRATEGIES
● With our continuous product
WT STRATEGIES
● We will establish a defensive
innovation we can protect
plan organizing our products
ourselves from competing
and being vocal about our
companies such as Patagonia
new innovations to protect us
from stealing our customers
because of our weak sales
by offering the best products.
position.
2.New stringent environmental regulations.
3.The demand for higher salaries.
● Our strong distribution
network will protect us from
4.The unstable political climate on the global stage.
natural external risks! Our
strong distribution channel
should protect us from many
things such as faulty roads ,
long drives, and heavy traffic.
The faster our product is on
the shelves the quicker we get
a return on it .
● We will establish a defensive
plan of offering our best
products on sale because we
don’t offer complementary
products
SWOT ANALYSIS TABLE:
STRENGTHS
WEAKNESSES
1.Reliable cash flow
1.Challenges in realizing consumer satis
2.Continuous product innovation
2.A weak marketing strategy.
3.A strong distribution network
3.A profitability ratio that is way lower t
4.Extraordinary customer satisfaction
4.Lack of some complimentary clothing.
5.Unique digital marketing for every sports
5.Unclear
outfit defined sells positioning
6.Diversified channel, geographic, and category
6.Inadequate
sales prosperity
mix
outside the centr
7.Outstanding financial performance in recent years
OPPORTUNITIES
SO STRATEGIES
1.Accessibility to new clients via online channels.
● Since we have a strong
WO STRATEGIES
● Our marketing strategy is
distribution channel this
weak , this a opportunity for
means we can use the money
us at Columbia to as a
we saved from that and place
Collective to improve in this
elsewhere such as our weak
area so we can reach newer,
2.Availability of willing lenders.
3.Decreased transportation prices and shipping costsspots.
which in return may bring in
newer customers and newer
● 2 Our company has a very
4.The need for new product varieties
unique digital market for
markets such as youth and
teenagers
every sports outfit. I believe
we can dive deeper into this
5.New technology offered a differentiation price strategy
6.Upsurge in demand for athleisure products
7.Sport market is expanding
● We should improve our
market by using our
profitability ratio because
uniqueness to capture
Improving your business’
untapped markets such as
profitability can help you to
youth. Making our appeal
reduce costs, increase
more to the younger
turnover and productivity,
generation is an opportunity
and help you to plan for
we should take advantage of.
change and growth.
THREAT’S
1.Intensifying rivalry.
ST STRATEGIES
● With our continuous product
WT STRATEGIES
● We will establish a defensive
innovation we can protect
plan organizing our products
ourselves from competing
and being vocal about our
companies such as Patagonia
new innovations to protect us
from stealing our customers
because of our weak sales
by offering the best products.
position.
2.New stringent environmental regulations.
3.The demand for higher salaries.
● Our strong distribution
network will protect us from
4.The unstable political climate on the global stage.
natural external risks! Our
strong distribution channel
should protect us from many
things such as faulty roads ,
long drives, and heavy traffic.
The faster our product is on
the shelves the quicker we get
a return on it .
● We will establish a defensive
plan of offering our best
products on sale because we
don’t offer complementary
products
SWOT ANALYSIS TABLE:
STRENGTHS
WEAKNESSES
1. Competitive advantage:
1 Limited in-store access
Differentiation
2. Declining margins in some areas
2. Strong brand recognition
3. Burden on working conditions for
Amazon staff
3. Cost leadership strategy
OPPORTUNITIES
SO STRATEGIES
WO STRATEGIES
ST STRATEGIES
WT STRATEGIES
1 Incorporating Drone Industry
2. Implementation of Physical Stores
3. Self-Driving Technology
THREAT’S
1. Accusation of Employee Mistreatment.
2. Counterfeit Products
3. The Commodity Economy

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