Vision Statement Alignment Assignment

Vision Statement Alignment Assignment

Vision Statement Alignment Assignment

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Mission and Vision Statement Alignment Mini Case Study Resources:

  • Mission and vision statements for selected health care organization
  • Material: Interview Protocol
  • Material: Interview Consent Form

Mission and Vision Statement Alignment Mini Case Study Part 1

Choose a health care organization you will be able to analyze for this assignment.  A health care organization’s philosophy is expressed in its mission and vision statements. A strategic plan’s foundation may be traced back to the mission and vision statements, and is implemented in the marketing plan. The marketing plan, therefore, must be the vehicle by which the organization accomplishes its mission and vision.  In Part I of this assignment, you will conduct a mini case study to collect various data supporting the evaluation of thealignment between the organization’s marketing principles and its mission and vision. Mission and Vision Statement Alignment Mini Case Study

Vision Statement Alignment Assignment

Interview 2 to 3 internal stakeholders (managers and/or employees) from your selected health care organization. Use the provided interview protocol and consent form template.

Observe activities within the health care organization to learn more about issues identified during internal stakeholder interviews (unobtrusively and in public places only) DHA 714 WEEK 3 Mission and Vision Statement Alignment Mini Case Study 

Locate feedback information from external stakeholders that is publicly available (i.e. reviews, news articles, other)

Review internal and external information on the internet about your current health care organization.  The information gathered should not be confidential information of the organization.

Mission and Vision Statement Alignment Mini Case Study Part 2

Write a 1,400- to 2,100-word paper that compares and contrasts the data collected in the mini case study with your current health care organization’s mission and vision statements. The analysis must not be a restatement of the organization’s mission, vision, and marketing strategy. Rather, it should be a critical evaluation of the alignment between the organization’s marketing principles (based on the data collected in the mini case study) and its mission and vision.

Format your paper consistent with APA guidelines.

Submit a copy of the Plagiarism Checker report with the assignment. Allow yourself time to receive and submit the originality report. If the Plagiarism Checker is down, submit your assignment on time and inform your facilitator via private message.  Post the Plagiarism Checker report when it arrives.

Click the Assignment Files tab to submit your paper and Plagiarism Checker report.

DHA 714 WEEK 3 Mission and Vision Statement Alignment Mini Case Study  Note. The assignment should present an unbiased analysis of the alignment between the organization’s mission and vision statements and its marketing principles. It should not defend or indict the organization. It should merely provide a systematic, objective description of the organization’s current practices based on the data collected in the mini case study. Mission and Vision Statement Alignment Mini Case Study

DHA 714 WEEK 5 Dataset Search Paper

DHA 714 WEEK 5 Dataset Search Paper You are a consultant retained by a for-profit renal dialysis center that is considering opening a new facility in your city, state, or region.

Reflect upon where you may find datasets about various elements of the marketing mix in your target area. For instance, where can you find information about:

  • Product/service – Patient demand for renal dialysis products and/or services?
  • Placement – Current locations of renal dialysis centers?
  • Promotion – Informational campaigns about renal dialysis centers?
  • Price – Cost of renal dialysis products and/or services?
  • Positioning – Strengths and weaknesses of existing competitors? 

Utilize the criteria below and identify five publicly available datasets that could be used to identify and evaluate possible locations for the organization’s expansion in your city, state, or region. Write a 1,400- to 2,100-word paper, describing the precise location of each dataset, how well the dataset meets the criteria below, and how the data could be used to assess the scenario. DHA 714 WEEK 5 Dataset Search Paper

Choose sources carefully. Sources must meet the following guidelines:

  • Current: Within the past five years, but preferably in the past 12 months
  • Publicly available and free
  • Credible (a qualified, reputable source)
  • Objective  (an unbiased, neutral source)
  • Aligned with the scenario (no generic information; find datasets specifically applicable to a for-profit renal dialysis center in your city, state, or region)

Format your paper consistent with APA guidelines.Submit a copy of the Plagiarism Checker report with the assignment. Allow yourself time to receive and submit the originality report. If the Plagiarism Checker is down, submit your assignment on time and inform your facilitator via private message.  Post the Plagiarism Checker report when it arrives.

Click the Assignment Files tab to submit your paper and Plagiarism Checker report.

DHA 714 WEEK 5 Dataset Search Paper Note. Do not identify a specific location for expansion or evaluate the opportunity. Identify existing datasets that may be useful when searching for a new location. Do not recommend primary data collection sources, such as surveys, focus groups, and so forth; suggest secondary datasets only. The Contemporary Issues in Health Care Paper due in Week 8 addresses primary data collection skills.

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