Running Head: YUMMY-YUMMY2
YUMMY-YUMMY 2
YUMMY-YUMMY
Business Description
Yummy-Yummy incorporation is a fast-food business that will be set up across the USA. The company will deal with organic products that will be prepared and sold in the fast-food centers in the country. Yummy-Yummy will be classified under the fast-food and retail business.
Demographic Description
Users of the organic products produced and sold in the Yummy-Yummy corporation are young adults aged 25-34. These young adults will be working, and the expected salary range is between $35,000 and $55,000 per year. The fast-food business will also target students undertaking their master’s program.
Geographic Description
Yummy-Yummy Corporation will be set up in Sacramento, California, as there are many top-ranked institutions. Moreover, there are a lot of working-class people in the State.
Lifestyle Description
The majority of the clients are students and medium-class persons who will want to have organic foods and stay healthy in their busy schedules. Most of my clients will go swimming, skiing, and play many sporting activities as some will remain in their houses, read books, and watch movies. These people will need a meal during their break, and Yummy-Yummy products will make them feel relaxed and filled.
Psychographic Descriptions
My target market is mainly trendsetters and fun-seeking. These young adults will want to venture into several ideas, look at different foods, and see which of the products is good for them. These people will want to try out everything.
Purchasing Patterns
Most of the products will be sold from midday till early evening hours. This is the period with some people working while others are in school.
Buying Sensitivities Description
The target market will look at several components. They will major on the price, quality and care they receive. These young people will always want to feel welcome in the place.
Feedback
I enjoy reading about your business idea. I love the concept. As I was reading a few questions came to mind. Your target audience are working young adults aged 25-34 with a salary range $35,000-$55,000. When I shop at my local grocery store, the organic products cost significantly more than the non-organic. Especially since inflation has caused an increase in all products. Have you started thinking about suppliers and where you are going to purchase your products from? How are you going to keep your prices at a level that will attract young adults in the targeted salary ranges? According to the “Organic Produce Performance” report for the 2nd quarter of 2022, organic produce increased in dollars but dropped in volume. (1).
I look forward to continue to see how your business plan evolves. The article and report reference below maybe a good source for you to use in the future.
Source
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1.
2.
YUMMY-YUMMY2, a company that makes top quality food products, is recalling its “Sweet” brand potato chips due to a potential risk of food-born illness. These Potato Chips can cause illnesses including upset stomach, nausea and diarrhea. The recalled bags were sold in the following states: Connecticut, Delaware, Illinois, Indiana, Maine, Maryland, Massachusetts, New Hampshire
YUMMY-YUMMY2, a company that makes top quality food products, is recalling its “Sweet” brand potato chips due to a potential risk of food-born illness.
The recalled bags were sold in the following states: California, Colorado and New York (between January 1st and May 31st).
If you have purchased this product and do not feel well after eating it, please contact us right away at 1-800-366-5125 or email us at FDARecall@yummyfoods.com with your name and address. We will get you taken care of!
The above statements are true. However, there is one more thing you should know: You should not eat this product if you have an allergy to peanuts or tree nuts or other tree nut products.
Peanuts are a legume and contain lectins, which can trigger an allergic reaction in some people who have eaten them previously. Tree nuts are also classified as a fruit because they grow on trees (like apples). This means that they too are full of lectins—the natural chemical compounds that cause inflammation in the body when consumed in large amounts. Other than peanuts and tree nuts, your favorite food might be high in lectins: cashews, almonds (also called filberts), pecans, pistachios!
We apologize for any inconvenience this may have caused. Thank you for your cooperation and patience while we investigate this matter further.
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