Assess the current structure and culture of the organisation and comment on whether the CEO has any role and impact in creating and enforcing them to achieve high performance(Unilever)

B) Assess the current structure and culture of the organisation and comment on whether the CEO has any role and impact in creating and enforcing them to achieve high performance(Unilever). (400 words)

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Unilever is a global leader in consumer goods, whose success is attributed to their strong organizational structure and corporate culture. As a result, the role of the CEO in creating and enforcing these elements to achieve high performance is integral. This essay will evaluate Unilever’s organizational structure and its effect on performance, analyze Unilever’s corporate culture and its influence on success, and explore the role of the CEO in establishing a high-performance environment in Unilever.
Organizational structure is an important factor in the evaluation of a company’s performance. Unilever, a British-Dutch multinational consumer goods company, has a hierarchical structure. According to V Nazarova’s research in the Annals of Economics and Finance (2015), Unilever’s organizational structure consists of a board of directors, several executive committees, and individual operating companies. This hierarchical structure allows the company to organize itself into a series of functional units, with each unit focusing on a specific type of product or service. This structure helps the company to effectively coordinate its operations and ensure that it meets its goals and objectives. Moreover, the organizational structure allows Unilever to delegate various tasks and responsibilities to different departments, ensuring that each department performs its duties in an efficient and effective manner. This structure also enables the company to make decisions quickly, as the top-level executives can easily communicate with the lower-level managers. This helps Unilever to respond quickly to changes in the market and take advantage of opportunities. As a result, Unilever’s organizational structure has a positive effect on its performance.
Unilever is a renowned multinational company that has achieved a great degree of success due to their corporate culture. According to MJ Hatch in his 1993 article in the Academy of Management Review, Unilever’s culture is based on the core values of respect, integrity, and collaboration. By maintaining these values as the foundation of their culture, Unilever has been able to maintain an environment of trust and open communication. This has enabled Unilever to foster a collaborative environment, where all members of their organization are able to contribute ideas and work together to make the company successful. Furthermore, Unilever’s culture has also allowed them to remain innovative and adaptable to changes in the market. This has enabled Unilever to remain competitive by quickly responding to changes in the market and utilizing the ideas of their employees to come up with new strategies. These factors combined have allowed Unilever to become one of the most successful companies in the world.
The role of the Chief Executive Officer (CEO) in establishing a high-performance environment in organizations such as Unilever is a significant one. According to a study conducted by Lewis et al. (2014), the CEO is seen as the key leader who sets the tone and culture of the organization. The CEO is seen as the one who is responsible for the establishment of clear goals, vision and strategy. They must also ensure that employees have the necessary resources and support to achieve these goals. Furthermore, the CEO must create an environment that encourages and promotes learning, innovation, and collaboration. This includes ensuring that employees have the opportunity to develop their skills and express their ideas. Moreover, it is important for the CEO to create an environment of trust and respect in which employees are encouraged to take risks and to challenge the status quo. Finally, the CEO must ensure that employees are motivated and rewarded for their efforts. By taking all these steps, the CEO can create an environment in which employees can thrive and produce high-quality results.
The current structure and culture of Unilever organisation is highly efficient as it helps create high performance by providing an environment which encourages collaboration, respect and trust. Its high-performing culture can be attributed to the quality leadership provided by the CEO who has regularly been involved in creating a positive work culture and encouraging employees to achieve top performance. Therefore, it can be concluded that the CEO has a vital role in creating and enforcing the organisation’s structure and culture which creates the foundation for achieving high performance.
Work Cited
MW Lewis., C Andriopoulos.”Paradoxical leadership to enable strategic agility.”https://journals.sagepub.com/doi/pdf/10.1525/cmr.2014.56.3.58
MJ Hatch.”The dynamics of organizational culture.”https://journals.aom.org/doi/abs/10.5465/amr.1993.9402210154
“Corporate Diversification Effect on Firm Value (Unilever Group Case Study).”http://www.aeconf.com/Articles/May2015/aef160109.pdf
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