reply the following opinion:
When it comes to running a business it is important that your strategic objectives guide your financial objectives. Strategic objectives should be aligned in a way that they almost guarantee that financial objectives will be met. As the article from Fortune (Links to an external site.) states, one way to conduct business this way is to make sure that your objectives align with your business’s values and vision. A company needs to asses the realism of their growth goals and communicate the primacy of doing the right thing over growth. Employees and managers should be shown that failure is not ideal, but is tolerable. The proper use of data and forecasting also helps to set realistic expectations regarding sales and such. Overall, employees need to be shown that the company values them more than their performance. Instead of getting in trouble for not hitting quotas, they should be rewarded when hitting those quotas and going above and beyond. This helps increase employee morale and makes your employees want to work for you.
On a personal note, as the professor stated, I believe that if you are doing something you’re passionate about and doing it correctly (ethically) then money should follow. One way to make sure your strategic objectives are guiding your financial objectives is to ask yourself questions. Such as “Why am I doing this?”, “What is the environment like?”, “Will this schedule fit into my personal life?” etc. If all of those questions check out and money is just a plus. It’s for you!
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