The purpose of this assignment is to explore characteristics of entrepreneurs and to explore one type of business ownership – franchising. This week’s assignment is based on the article “The Roots of Franchising” by Uri Berliner, NPR. Click ) to read the article and answer the following questions:
1. Based on the information in the article and your text reading in Chapter 5, discuss three personal characteristics of entrepreneurs.
2. Based on the information in the article and your text reading in Chapter 5, explain two advantages and two disadvantages of franchising.3. Choose 1 golden line from the article and explain why you choose it (why does this line resonate with you).
· Golden line – Any line in the text that emphasizes the author’s message, strikes you as interesting or well-articulated, resonates with you in some way (e.g., reminds you of an experience or helps you connect personally to the text).
· Goldenline:
· Explanation:
In order to complete this assignment, you must read Chapter 5 found by logging into . I will be giving you the login for this through message.
Where to find the book :
· Once logged in, you will see a black menu on the left side of the screen. You will click the arrow next to courses. You will then select the course that is named “ Section 2 Bus109..”
· Click on “ Part 2: Business Ownership and Entrepreneurship”. You will then see different things under that label.
· Click on “ Chapter 05: Small Business, Entrepreneurship, and Franchises”. You will then see other sections appear under that.
· Click on “ Chapter 05: Small Business, Entrepreneurship, and Franchises – Reading”. The table of contents will appear, and you can start reading from there.
· Login: — password: puggA2003
*Only use these 2 resources (the WEBSITE And BOOK) to answer the assignment question. MAKE SURE IT IS 100% PLAGIARISM FREE. I will be have to post it in Turnitin.
*ANSWER EACH QUESTION SEPARATELY. 4 SENTENCES FOR EACH QUESTION.
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